Cup Corporation Case Study

cup CORPORATION March 16, 2012 Executive Summary This typography takes the point of imagine of Derrick Westmuller, who is the project manager responsible for the human race and development of the client Cargon Center (CCC) of cupful association. The problem is be as What key performance metrics should CUP commode make use of to measure the success of the Customer do Center? The mathematical group recommends two sets of solutions for the effective carrying out of CCC. The first set addresses the triadsome identified barriers to the success of the CCC initiative. The number set consists of the match Stakeholder Scorecard. The Balanced Stakeholder Approach is adopted with the polish of fulfilling the expectations of the vital stakeholder groups. The three barriers to the success of CCC are (1) CUPs incorporated culture, (2) the control structure of CCC, and (3) the compensation of agents. CUP Corporation does not possess a customer-centric culture, whi ch poses as a significant parapet to the CCC initiative. Top management must(prenominal) implement ethnical changes using the framework of Johnson and Scholes Cultural Web. They should go the sure culture, image the desired culture, map the differences between current and proposed culture, and develop a plan to address them. Currently, CCC is knowing as a profit center. However, this designation may exasperate internal rubbing and diminish the support of product lines because they give be charged per customer inquiry. CCC will be more appropriately managed as a corporate woo center. Given that the take of CCC is services, it is very difficult to determine its contribution to the bottom-line. An insurance agent is not a company employee and, as such, they are out of the firms charge control. CUP Corporation can only promote goal congruence by dint of appropriate compensation and incentive course of instruction for agents. Based on industry practice, suggested incent ives include renewal commission, tenaciousn! ess payout, commission clawback, and...If you pauperization to get a full essay, hostel it on our website: OrderEssay.net

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